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Jan 6

pretty packaging: basanti.

found via Lovely Package

I’m here to present to you the branding for Basanti, a high end Mexican tea company. Without a doubt it has some of the nicest packaging I’ve come across in a while. Menosunocerouno, a crazy talented design company, has used the idea of chalk on a chalkboard to create incredibly simple, yet punchy packaging for this up and coming brand. I’m such a sucker for this stuff. I will absolutely buy the toothpaste with the prettiest label (the one that matches the tone and colour of my bathroom. not joking), or get overly excited about my new boots because they come in a really fun box (umm. hello, target market). I’ll be keeping my eye out for this tea up here in Canada, if only because it will look pretty on my kitchen shelves.

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